Ten applications for the Trotter

That the Trotter is now known as the Netherlands’ number one election board is something we’re (to put it mildly) incredibly proud of! But did you know that, besides serving as an election campaign board, it is suitable for many more communication purposes? In this blog, we highlight ten (!) applications for which the Trotter is used every single day.

Home » Blog » Trotter; 10 times more than just the campaign board for elections

From informational to
commercial campaign boards

From informational to promotional… cultural to commercial… the Trotter stands ready for you in all weather conditions.
It is available in four sizes, allowing it to be placed in any public space. So whether it’s a busy inner-city pedestrian area or a spacious car park along a motorway, there is always a suitable campaign board for your message.

1. Campaign boards for municipal campaigns

In addition to election campaigns, municipalities have many more campaigns to communicate throughout the year. Think of road safety, clean-neighbourhood/waste-awareness campaigns, and the well-known We’re going back to school campaign after the summer holidays. You use Trotters only for as long as needed, and they can also be easily moved within the municipality, giving your campaign boards a wider reach and a longer attention span.

2. Construction board / project board

Clarity around construction work is crucial. After all, people want to know what to expect. A Trotter construction board with practical information, as well as the logos of all parties involved in a building site, renovation, or roadworks, is the easiest solution.

1000x750 Image Building Overheid Large Trotter Afvalcampagne Gemeente Amsterdam 005

3. Information board

Crisis measures, information for a restructuring project, attention to a historical site or event in an anniversary year, or more information about the municipality for city marketing… you place Trotters exactly at the location where your information board needs to convey the message to its recipients.

4. Exhibition board

More and more cultural institutions and foundations, as well as ministries, are using Trotters as exhibition boards. An outdoor exhibition is, first of all, eye-catching, and secondly, it reaches far more people than an indoor exhibition, you quite literally remove the threshold. Because Trotters are easy to place and relocate, we increasingly see organisations opting for a travelling exhibition.

5. Pavement sign

In busy pedestrian areas, placing large billboard campaign boards is not an option. Unsuspecting passers-by could trip over the base or bump into the frame. For these types of areas, we designed the Small Trotter. This sturdy pavement sign is about 2.5 metres tall and stands out clearly at eye level. In addition, the display panel is just as wide as the base, preventing any risk of bumping into protruding parts.

1000x1000 Image Building Cultureel Trotter Medium Expositie Open Eyes Albinisme Rotterdam 2024

6. Real estate advertising

Do you have a property for sale or office space for rent? With a Trotter as a real estate board on the parking lot, you can clearly communicate this to passersby. And thanks to the double-sided design of this showcase, you reach traffic coming from both directions.

7. Signage

Whether it’s a large event site or a road diversion in the city… with clear routing signs you guide the public in the right direction and prevent chaos.

8. Advertising campaign board

Every commercial message lands when it’s promoted via a Trotter. From weekly supermarket promotions to the new monthly menu at restaurants, and from a model launch at a dealership to a recruitment campaign for companies seeking new employees. You can use Trotters from just one day to as long as needed. And switching messages in between is no problem! We can arrange a banner change on-site within approximately five working days. In short, Trotter campaign boards fit perfectly into any campaign planning.

1000x1000 Image Building Vastgoed Trotter Te huur bord verhuurd Urban Industrial

9. Motorway advertising

Is your location situated along the motorway? For example, you may have a petrol station, or your store is located on a business park. The Trotter Large and Medium feature a large display surface at approximately 4.5 metres in height, making them highly visible from long distances and to fast-moving traffic.

10. LED advertising

Sometimes you have several messages to communicate at one location, but a jumble of boards next to each other naturally creates no clarity. In such a spot, an LED screen is the ideal solution, as it allows you to rotate multiple messages. Additionally, you can easily keep the content on these campaign boards up to date, since you can adjust them in real time. The Trotter Large and Medium sizes are also available as LED Trotters.

1000x1000 Image Building LED Trotter La Place

Trotter campaign boards carry every message with class

As you can see, the Trotter is not only used by the government and municipalities as a campaign board — this chameleon can be deployed for any type of message. This is because, during the development of this mobile billboard, we considered not only ease of use but also appearance. Trotters are impressive in size, yet with a look aligned with high-quality street furniture, they remain neutral. As a result, they attract attention in service of the message being communicated.

Graphic design for powerful campaign boards

Would you also like to start using outdoor advertising with Trotters, but you’re not yet sure how your message should be designed? No worries! At Image Building, we have an in-house creative DTP department. Our designers create campaign boards every day for clients across all kinds of sectors and effortlessly switch between different types of messaging. If desired, they will create a design for you — and the best part is that this is standard and included with our quotation.

1000x750 Image Building Events Trotter Bewegwijzering Luchtmachtdagen 2015

Image Building supplies campaign boards

Do you also have a message you want to communicate on a grand scale and are you looking for an experienced partner who proactively thinks along with additional possibilities within your project and on top of that is the environmentally conscious choice? Then bring your challenge to Image Building. As you can see, there is no message the Trotter cannot carry. Call our sales team for tailored advice or request a no-obligation quotation right away.

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