{"id":1470,"date":"2020-03-12T16:44:46","date_gmt":"2020-03-12T16:44:46","guid":{"rendered":"https:\/\/server01.ticonlinemarketing.nl\/~imagebuilding\/?p=1470"},"modified":"2025-11-13T10:41:51","modified_gmt":"2025-11-13T08:41:51","slug":"wat-is-branding","status":"publish","type":"post","link":"https:\/\/trotter.eu\/nl\/wat-is-branding\/","title":{"rendered":"Wat is branding? Bouw aan je merk met deze 4 stappen"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":7820,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[58],"tags":[],"class_list":["post-1470","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-algemeen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Branding, bouwen aan je merk in 4 stappen | Image Building<\/title>\n<meta name=\"description\" content=\"Branding is bouwen aan je merk. Maar hoe doe je dat? In deze blog een aantal tips die je helpen bij jouw Branding en Brand Building!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trotter.eu\/nl\/wat-is-branding\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Branding, bouwen aan je merk in 4 stappen | Image Building\" \/>\n<meta property=\"og:description\" content=\"Branding is bouwen aan je merk. Maar hoe doe je dat? In deze blog een aantal tips die je helpen bij jouw Branding en Brand Building!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/trotter.eu\/nl\/wat-is-branding\/\" \/>\n<meta property=\"og:site_name\" content=\"Trotter\" \/>\n<meta property=\"article:published_time\" content=\"2020-03-12T16:44:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-13T08:41:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/trotter.eu\/wp-content\/uploads\/2025\/03\/1000x1000-Image-Building-Trotter-Expositie-Overheid-NAVO-MinBuZa-Den-Haag-2025-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"750\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"daniel.tic\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschreven door\" \/>\n\t<meta name=\"twitter:data1\" content=\"daniel.tic\" \/>\n\t<meta name=\"twitter:label2\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/trotter.eu\\\/nl\\\/wat-is-branding\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/trotter.eu\\\/nl\\\/wat-is-branding\\\/\"},\"author\":{\"name\":\"daniel.tic\",\"@id\":\"https:\\\/\\\/trotter.eu\\\/nl\\\/#\\\/schema\\\/person\\\/0e1fad6abad1fc5d9cbb8e406e460523\"},\"headline\":\"Wat is branding? Bouw aan je merk met deze 4 stappen\",\"datePublished\":\"2020-03-12T16:44:46+00:00\",\"dateModified\":\"2025-11-13T08:41:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/trotter.eu\\\/nl\\\/wat-is-branding\\\/\"},\"wordCount\":10,\"image\":{\"@id\":\"https:\\\/\\\/trotter.eu\\\/nl\\\/wat-is-branding\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/trotter.eu\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/1000x1000-Image-Building-Trotter-Expositie-Overheid-NAVO-MinBuZa-Den-Haag-2025-1.png\",\"articleSection\":[\"Algemeen\"],\"inLanguage\":\"nl-NL\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/trotter.eu\\\/nl\\\/wat-is-branding\\\/\",\"url\":\"https:\\\/\\\/trotter.eu\\\/nl\\\/wat-is-branding\\\/\",\"name\":\"Branding, bouwen aan je merk in 4 stappen | Image Building\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/trotter.eu\\\/nl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/trotter.eu\\\/nl\\\/wat-is-branding\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/trotter.eu\\\/nl\\\/wat-is-branding\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/trotter.eu\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/1000x1000-Image-Building-Trotter-Expositie-Overheid-NAVO-MinBuZa-Den-Haag-2025-1.png\",\"datePublished\":\"2020-03-12T16:44:46+00:00\",\"dateModified\":\"2025-11-13T08:41:51+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/trotter.eu\\\/nl\\\/#\\\/schema\\\/person\\\/0e1fad6abad1fc5d9cbb8e406e460523\"},\"description\":\"Branding is bouwen aan je merk. Maar hoe doe je dat? In deze blog een aantal tips die je helpen bij jouw Branding en Brand Building!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/trotter.eu\\\/nl\\\/wat-is-branding\\\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/trotter.eu\\\/nl\\\/wat-is-branding\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/trotter.eu\\\/nl\\\/wat-is-branding\\\/#primaryimage\",\"url\":\"https:\\\/\\\/trotter.eu\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/1000x1000-Image-Building-Trotter-Expositie-Overheid-NAVO-MinBuZa-Den-Haag-2025-1.png\",\"contentUrl\":\"https:\\\/\\\/trotter.eu\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/1000x1000-Image-Building-Trotter-Expositie-Overheid-NAVO-MinBuZa-Den-Haag-2025-1.png\",\"width\":1000,\"height\":750},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/trotter.eu\\\/nl\\\/wat-is-branding\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/trotter.eu\\\/nl\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Wat is branding? Bouw aan je merk met deze 4 stappen\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/trotter.eu\\\/nl\\\/#website\",\"url\":\"https:\\\/\\\/trotter.eu\\\/nl\\\/\",\"name\":\"Trotter\",\"description\":\"Trotter.eu | Trotter brings mobility to outdoor signing | Discover now\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/trotter.eu\\\/nl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/trotter.eu\\\/nl\\\/#\\\/schema\\\/person\\\/0e1fad6abad1fc5d9cbb8e406e460523\",\"name\":\"daniel.tic\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d48bfced34a007b4440e5e7e9e4ea6729fff64442cf04f3e57ce154925c26f05?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d48bfced34a007b4440e5e7e9e4ea6729fff64442cf04f3e57ce154925c26f05?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d48bfced34a007b4440e5e7e9e4ea6729fff64442cf04f3e57ce154925c26f05?s=96&d=mm&r=g\",\"caption\":\"daniel.tic\"},\"sameAs\":[\"https:\\\/\\\/trotter.eu\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Branding, bouwen aan je merk in 4 stappen | Image Building","description":"Branding is bouwen aan je merk. Maar hoe doe je dat? In deze blog een aantal tips die je helpen bij jouw Branding en Brand Building!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/trotter.eu\/nl\/wat-is-branding\/","og_locale":"nl_NL","og_type":"article","og_title":"Branding, bouwen aan je merk in 4 stappen | Image Building","og_description":"Branding is bouwen aan je merk. Maar hoe doe je dat? In deze blog een aantal tips die je helpen bij jouw Branding en Brand Building!","og_url":"https:\/\/trotter.eu\/nl\/wat-is-branding\/","og_site_name":"Trotter","article_published_time":"2020-03-12T16:44:46+00:00","article_modified_time":"2025-11-13T08:41:51+00:00","og_image":[{"width":1000,"height":750,"url":"https:\/\/trotter.eu\/wp-content\/uploads\/2025\/03\/1000x1000-Image-Building-Trotter-Expositie-Overheid-NAVO-MinBuZa-Den-Haag-2025-1.png","type":"image\/png"}],"author":"daniel.tic","twitter_card":"summary_large_image","twitter_misc":{"Geschreven door":"daniel.tic","Geschatte leestijd":"4 minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/trotter.eu\/nl\/wat-is-branding\/#article","isPartOf":{"@id":"https:\/\/trotter.eu\/nl\/wat-is-branding\/"},"author":{"name":"daniel.tic","@id":"https:\/\/trotter.eu\/nl\/#\/schema\/person\/0e1fad6abad1fc5d9cbb8e406e460523"},"headline":"Wat is branding? Bouw aan je merk met deze 4 stappen","datePublished":"2020-03-12T16:44:46+00:00","dateModified":"2025-11-13T08:41:51+00:00","mainEntityOfPage":{"@id":"https:\/\/trotter.eu\/nl\/wat-is-branding\/"},"wordCount":10,"image":{"@id":"https:\/\/trotter.eu\/nl\/wat-is-branding\/#primaryimage"},"thumbnailUrl":"https:\/\/trotter.eu\/wp-content\/uploads\/2025\/03\/1000x1000-Image-Building-Trotter-Expositie-Overheid-NAVO-MinBuZa-Den-Haag-2025-1.png","articleSection":["Algemeen"],"inLanguage":"nl-NL"},{"@type":"WebPage","@id":"https:\/\/trotter.eu\/nl\/wat-is-branding\/","url":"https:\/\/trotter.eu\/nl\/wat-is-branding\/","name":"Branding, bouwen aan je merk in 4 stappen | Image Building","isPartOf":{"@id":"https:\/\/trotter.eu\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/trotter.eu\/nl\/wat-is-branding\/#primaryimage"},"image":{"@id":"https:\/\/trotter.eu\/nl\/wat-is-branding\/#primaryimage"},"thumbnailUrl":"https:\/\/trotter.eu\/wp-content\/uploads\/2025\/03\/1000x1000-Image-Building-Trotter-Expositie-Overheid-NAVO-MinBuZa-Den-Haag-2025-1.png","datePublished":"2020-03-12T16:44:46+00:00","dateModified":"2025-11-13T08:41:51+00:00","author":{"@id":"https:\/\/trotter.eu\/nl\/#\/schema\/person\/0e1fad6abad1fc5d9cbb8e406e460523"},"description":"Branding is bouwen aan je merk. Maar hoe doe je dat? In deze blog een aantal tips die je helpen bij jouw Branding en Brand Building!","breadcrumb":{"@id":"https:\/\/trotter.eu\/nl\/wat-is-branding\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/trotter.eu\/nl\/wat-is-branding\/"]}]},{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/trotter.eu\/nl\/wat-is-branding\/#primaryimage","url":"https:\/\/trotter.eu\/wp-content\/uploads\/2025\/03\/1000x1000-Image-Building-Trotter-Expositie-Overheid-NAVO-MinBuZa-Den-Haag-2025-1.png","contentUrl":"https:\/\/trotter.eu\/wp-content\/uploads\/2025\/03\/1000x1000-Image-Building-Trotter-Expositie-Overheid-NAVO-MinBuZa-Den-Haag-2025-1.png","width":1000,"height":750},{"@type":"BreadcrumbList","@id":"https:\/\/trotter.eu\/nl\/wat-is-branding\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/trotter.eu\/nl\/"},{"@type":"ListItem","position":2,"name":"Wat is branding? Bouw aan je merk met deze 4 stappen"}]},{"@type":"WebSite","@id":"https:\/\/trotter.eu\/nl\/#website","url":"https:\/\/trotter.eu\/nl\/","name":"Trotter","description":"Trotter.eu | Trotter brings mobility to outdoor signing | Discover now","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/trotter.eu\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"},{"@type":"Person","@id":"https:\/\/trotter.eu\/nl\/#\/schema\/person\/0e1fad6abad1fc5d9cbb8e406e460523","name":"daniel.tic","image":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/secure.gravatar.com\/avatar\/d48bfced34a007b4440e5e7e9e4ea6729fff64442cf04f3e57ce154925c26f05?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d48bfced34a007b4440e5e7e9e4ea6729fff64442cf04f3e57ce154925c26f05?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d48bfced34a007b4440e5e7e9e4ea6729fff64442cf04f3e57ce154925c26f05?s=96&d=mm&r=g","caption":"daniel.tic"},"sameAs":["https:\/\/trotter.eu\/"]}]}},"_links":{"self":[{"href":"https:\/\/trotter.eu\/nl\/wp-json\/wp\/v2\/posts\/1470","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/trotter.eu\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/trotter.eu\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/trotter.eu\/nl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/trotter.eu\/nl\/wp-json\/wp\/v2\/comments?post=1470"}],"version-history":[{"count":11,"href":"https:\/\/trotter.eu\/nl\/wp-json\/wp\/v2\/posts\/1470\/revisions"}],"predecessor-version":[{"id":7984,"href":"https:\/\/trotter.eu\/nl\/wp-json\/wp\/v2\/posts\/1470\/revisions\/7984"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/trotter.eu\/nl\/wp-json\/wp\/v2\/media\/7820"}],"wp:attachment":[{"href":"https:\/\/trotter.eu\/nl\/wp-json\/wp\/v2\/media?parent=1470"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/trotter.eu\/nl\/wp-json\/wp\/v2\/categories?post=1470"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/trotter.eu\/nl\/wp-json\/wp\/v2\/tags?post=1470"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}